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Elvira R. Ismagilova · SciRah

Researcher profile · Semantic Scholar

Elvira R. Ismagilova

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Elvira R. Ismagilova — researcher profile on SciRah

h-index: 19
Works: 43
Citations: 11K

Most-cited papers

Artificial Intelligence (AI): Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy
Yogesh Kumar Dwivedi, Laurie Hughes, Elvira R. Ismagilova, G. Aarts +31 more
2019International Journal of Information Management4,029 citations Open access
Semantic Scholar
Setting the future of digital and social media marketing research: Perspectives and research propositions
Y. Dwivedi, Elvira R. Ismagilova, D. L. Hughes, J. Carlson +14 more
2020International Journal of Information Management2,799 citations Open access
Semantic Scholar
Smart cities: Advances in research - An information systems perspective
Elvira R. Ismagilova, D. L. Hughes, Yogesh Kumar Dwivedi, K. Raman
2019International Journal of Information Management732 citations
Semantic Scholar
The Effect of Electronic Word of Mouth Communications on Intention to Buy: A Meta-Analysis
Elvira R. Ismagilova, Emma L. Slade, Nripendra P. Rana, Yogesh Kumar Dwivedi
2019Information Systems Frontiers505 citations Open access
Semantic Scholar
The effect of characteristics of source credibility on consumer behaviour: A meta-analysis
Elvira R. Ismagilova, Emma L. Slade, Nripendra P. Rana, Yogesh Kumar Dwivedi
2020Journal of Retailing and Consumer Services479 citations Open access
Semantic Scholar
A framework for analysing blockchain technology adoption: Integrating institutional, market and technical factors
M. Janssen, V. Weerakkody, Elvira R. Ismagilova, U. Sivarajah +1 more
2020International Journal of Information Management408 citations Open access
Semantic Scholar
Security, Privacy and Risks Within Smart Cities: Literature Review and Development of a Smart City Interaction Framework
Elvira R. Ismagilova, Laurie Hughes, Nripendra P. Rana, Yogesh Kumar Dwivedi
2020Information Systems Frontiers394 citations Open access
Semantic Scholar
Achieving superior organizational performance via big data predictive analytics: A dynamic capability view
Shivam Gupta, V. Drave, Yogesh Kumar Dwivedi, A. Baabdullah +1 more
2019Industrial Marketing Management318 citations Open access
Semantic Scholar
Social Media Adoption, Usage And Impact In Business-To-Business (B2B) Context: A State-Of-The-Art Literature Review
Yogesh K. Dwivedi, Elvira R. Ismagilova, Nripendra P. Rana, R. Raman
2021Information Systems Frontiers234 citations Open access
Semantic Scholar
A meta-analysis of the factors affecting eWOM providing behaviour
Elvira R. Ismagilova, Nripendra P. Rana, Emma L. Slade, Y. Dwivedi
2020European Journal of Marketing163 citations Open access
Semantic Scholar
Electronic Word of Mouth (eWOM) in the Marketing Context: A State of the Art Analysis and Future Directions
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
2017150 citations
Semantic Scholar
Perceived helpfulness of eWOM: Emotions, fairness and rationality
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade
2020135 citations Open access
Semantic Scholar
Electronic Word of Mouth (eWOM) in the Marketing Context
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
2017135 citations
Semantic Scholar
B2B brands on Twitter: Engaging users with a varying combination of social media content objectives, strategies, and tactics
Mari Juntunen, Elvira R. Ismagilova, Eeva‐Liisa Oikarinen
202075 citations Open access
Semantic Scholar
Digital transparency and the usefulness for open government
R. Matheus, Roel Faber, Elvira R. Ismagilova, M. Janssen
2023International Journal of Information Management64 citations Open access
Semantic Scholar
A Meta-Analytic Structural Equation Model for Understanding Social Commerce Adoption
Yogesh Kumar Dwivedi, Elvira R. Ismagilova, Prianka Sarker, A. Jeyaraj +2 more
2021Information Systems Frontiers61 citations Open access
Semantic Scholar
Return on Investment in Social Media Marketing: Literature Review and Suggestions for Future Research
B. Lal, Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Shirumisha Kwayu
2019Digital and Social Media Marketing57 citations Open access
Semantic Scholar
MetaWOM – toward a sensory word-of-mouth (WOM) in the metaverse
Dušan Mladenović, Elvira R. Ismagilova, Raffaele Filieri, Yogesh K. Dwivedi
2023International Journal of Contemporary Hospitality Management54 citations Open access
Semantic Scholar
Synthetic WOM? The Emergence of Generative Artificial Intelligence-Induced Recommendations
Dušan Mladenović, Moein Beheshti, Tomaž Kolar, Elvira R. Ismagilova +1 more
2024Journal of Computational Information Systems19 citations
Semantic Scholar
The Use of Elaboration Likelihood Model in eWOM Research: Literature Review and Weight-Analysis
Elvira R. Ismagilova, Yogesh K. Dwivedi, Nripendra P. Rana
2021IFIP International Conference on e-Business, e-Services, and e-Society15 citations Open access
Semantic Scholar
Persuasiveness of eWOM Communications: Literature Review and Suggestions for Future Research
Elvira R. Ismagilova, Emma L. Slade, Michael D. Williams
2016IFIP International Conference on e-Business, e-Services, and e-Society14 citations Open access
Semantic Scholar
Travel Recommendations of Tomorrow: Generative Artificial Intelligence and Travel Planning
Dušan Mladenović, Elvira R. Ismagilova, Emmanuel Mogaji, Y. Dwivedi
2026Journal of Consumer Behaviour13 citations
Semantic Scholar
Mediating Role of Social Commerce Trust in Behavioral Intention and Use
A. Jeyaraj, Elvira R. Ismagilova, Yassine Jadil, Prianka Sarker +3 more
2022Information systems management12 citations Open access
Semantic Scholar
Use of Social Media by b2b Companies: Systematic Literature Review and Suggestions for Future Research
Yogesh K. Dwivedi, Elvira R. Ismagilova, Nripendra P. Rana, V. Weerakkody
2019IFIP International Conference on e-Business, e-Services, and e-Society11 citations Open access
Semantic Scholar
Impact of eWOM
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
201710 citations
Semantic Scholar
Traditional Word-of-Mouth (WOM)
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
20177 citations
Semantic Scholar
Unanticipated Consequences of Interactive Marketing: Systematic Literature Review and Directions for Future Research
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Nripendra P. Rana
2020Advances in Digital Marketing and eCommerce6 citations
Semantic Scholar
Electronic Word-of-Mouth (eWOM)
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
20176 citations
Semantic Scholar
Weight Analysis of the Factors Affecting eWOM Providing Behavior
Elvira R. Ismagilova, Y. Dwivedi, Nripendra P. Rana, U. Sivarajah +1 more
2020IFIP International Conference on e-Business, e-Services, and e-Society4 citations Open access
Semantic Scholar
Visualising the trip: how visual eWOM shapes travel intentions via mental imagery
Chitivwa Zimba, Rohit H. Trivedi, Elvira R. Ismagilova, Sajad Rezaei
2026International Journal of Contemporary Hospitality Management3 citations Open access
Semantic Scholar
Persuasiveness of eWOM Communications
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
20173 citations
Semantic Scholar
Reinterpreting agency theory in the era of artificial intelligence: conceptualizing delegated agency
M. Y. Helal, Yogesh K. Dwivedi, Elvira R. Ismagilova, Inyoung Chae
2026Ai & Society2 citations
Semantic Scholar
Development the self-healing concept for well cement support integrity maintenance. Theory and practice
Elvira R. Ismagilova
2024Kazakhstan journal for oil & gas industry1 citations Open access
Semantic Scholar
Elaboration of mending additives for the cement sheath repair
F. Agzamov, Elvira R. Ismagilova, M. A. Beshir
2022Kazakhstan journal for oil & gas industry1 citations Open access
Semantic Scholar
Factors Affecting Adoption of eWOM Communications: A Synthesis of Research Using Meta-analysis
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Nripendra P. Rana, R. Raman
2022IFIP International Conference on e-Business, e-Services, and e-Society1 citations Open access
Semantic Scholar
Corrigendum to "Citizens' continuous use of eGovernment services: The role of self-efficacy, outcome expectations and satisfaction" [Gov. Inf. Q. 37(3) 101485]
M. Alruwaie, R. El-Haddadeh, V. Weerakkody, Elvira R. Ismagilova
2020Government Information Quarterly1 citations Open access
Semantic Scholar
A Review and Weight Analysis of Factors Affecting Helpfulness of Electronic Word-of-Mouth Communications
Elvira R. Ismagilova, Nripendra P. Rana, Emma L. Slade, Yogesh Kumar Dwivedi
20201 citations
Semantic Scholar
Engaging in eWOM
Elvira R. Ismagilova, Yogesh Kumar Dwivedi, Emma L. Slade, Michael D. Williams
20171 citations
Semantic Scholar
Combating Health Misinformation Through Literacy: A Scoping Review
S. Nanayakkara, Elvira R. Ismagilova, D. Doneddu
2025TDIT0 citations
Semantic Scholar
Distorted Diffusion: Revisiting Rogers's Diffusion of Innovation Theory in the Age of Mis/Disinformation and AI-Amplified Media
Lucy Griffiths, Elvira R. Ismagilova
2025TDIT0 citations
Semantic Scholar
DIGITAL LEARNING PLATFORMS: ENABLING EQUITABLE EDUCATION
Elvira R. Ismagilova, Balaussa Azubayeva, S. Owens, Samantha Burvill
2025EDULEARN Proceedings0 citations
Semantic Scholar
Amazon Alexa and I: Exploring Factors Affecting Usage Behaviours and Patterns Over Time
Rachel Sammut, B. Lal, Elvira R. Ismagilova
2023TDIT0 citations Open access
Semantic Scholar
Artificial Intelligence (AI): Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy
Yogesh Kumar Dwivedi, D. L. Hughes, Elvira R. Ismagilova, Gert Aarts +15 more
2021International Journal of Information Management0 citations
Semantic Scholar

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Emma L. Slade×13
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