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Boris Bartikowski · SciRah

Researcher profile · Semantic Scholar

Boris Bartikowski

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Boris Bartikowski — researcher profile on SciRah

h-index: 27
Works: 68
Citations: 2,443

Most-cited papers

Investigating mediators between corporate reputation and customer citizenship behaviors
Boris Bartikowski, G. Walsh
2011298 citations
Semantic Scholar
Exploring corporate ability and social responsibility associations as antecedents of customer satisfaction cross-culturally
G. Walsh, Boris Bartikowski
2013232 citations
Semantic Scholar
Culture and age as moderators in the corporate reputation and loyalty relationship
Boris Bartikowski, G. Walsh, S. Beatty
2011158 citations
Semantic Scholar
Brand origin and country of manufacture influences on brand equity and the moderating role of brand typicality
Leila Hamzaoui-Essoussi, D. Merunka, Boris Bartikowski
2011156 citations
Semantic Scholar
Customer satisfaction measurement: comparing four methods of attribute categorisations
Boris Bartikowski, Sylvie Llosa
2004144 citations Open access
Semantic Scholar
The type-of-internet-access digital divide and the well-being of ethnic minority and majority consumers: A multi-country investigation
Boris Bartikowski, M. Laroche, Ahmad Jamal, Zhi-Yong Yang
2018103 citations Open access
Semantic Scholar
Impact of Customer‐Based Corporate Reputation on Non‐Monetary and Monetary Outcomes: The Roles of Commitment and Service Context Risk
G. Walsh, Boris Bartikowski, S. Beatty
201496 citations
Semantic Scholar
Motivations to donate: Exploring the role of religiousness in charitable donations
Ahmad Jamal, Aqilah Yaccob, Boris Bartikowski, S. Slater
2019Journal of business research82 citations Open access
Semantic Scholar
Employee emotional labour and quitting intentions: moderating effects of gender and age
G. Walsh, Boris Bartikowski
201372 citations
Semantic Scholar
Building better employer brands through employee social media competence and online social capital
Vignesh Yoganathan, Victoria‐Sophie Osburg, Boris Bartikowski
2021Psychology & Marketing64 citations Open access
Semantic Scholar
The “little emperor” and the luxury brand: How overt and covert narcissism affect brand loyalty and proneness to buy counterfeits
F. Fastoso, Boris Bartikowski, Siqi Wang
201864 citations
Semantic Scholar
Attribute framing in CSR communication: Doing good and spreading the word – But how?
Boris Bartikowski, Guido Berens
2021Journal of business research62 citations Open access
Semantic Scholar
Effects of gender congruity in human-robot service interactions: The moderating role of masculinity
V. Pitardi, Boris Bartikowski, Victoria‐Sophie Osburg, Vignesh Yoganathan
2022International Journal of Information Management59 citations Open access
Semantic Scholar
“Seeing is being”: Consumer culture and the positioning of premium cars in China
Boris Bartikowski, M. Cleveland
201759 citations
Semantic Scholar
Ethical Consumerism in Emerging Markets: Opportunities and Challenges
S. Kutaula, Alvina Gillani, Diana Gregory‐Smith, Boris Bartikowski
2024Journal of Business Ethics55 citations Open access
Semantic Scholar
How Nationalistic Appeals Affect Foreign Luxury Brand Reputation: A Study of Ambivalent Effects
Boris Bartikowski, F. Fastoso, H. Gierl
2020Journal of Business Ethics50 citations
Semantic Scholar
Should all firms adapt websites to international audiences
Boris Bartikowski, Nitish Singh
201449 citations
Semantic Scholar
Attitude contagion in consumer opinion platforms: posters and lurkers
Boris Bartikowski, G. Walsh
2014Electronic Markets47 citations
Semantic Scholar
Luxury cars Made-in-China: Consequences for brand positioning
Boris Bartikowski, F. Fastoso, H. Gierl
2019Journal of business research45 citations Open access
Semantic Scholar
Cultural and identity antecedents of market mavenism: Comparing Chinese at home and abroad
M. Cleveland, Boris Bartikowski
201845 citations
Semantic Scholar
Of countries, places and product/brand place associations: an inventory of dispositions and issues relating to place image and its effects
N. Papadopoulos, M. Cleveland, Boris Bartikowski, Attila Yaprak
2018Journal of Product & Brand Management45 citations
Semantic Scholar
Effects of Ethical Certification and Ethical eWoM on Talent Attraction
Victoria‐Sophie Osburg, Vignesh Yoganathan, Boris Bartikowski, Hong-Fei Liu +1 more
2018Journal of Business Ethics42 citations Open access
Semantic Scholar
Masstige Marketing: A scale development and validity study
M. Ishaq, Ali Raza, Boris Bartikowski, Huma Sarwar +1 more
2023Journal of business research38 citations
Semantic Scholar
A verbal rating scale to measure Japanese consumers' perceptions of product quality
Boris Bartikowski, Katsuyuki Kamei, Jean-Louis Chandon
201033 citations
Semantic Scholar
Looking forward in Records of Young Adults Convicted of Sexual Homicide, Rape, or Molestation as Youth: Risks for Reoffending
Kenneth G. Busch, W. Grove, J. Arbit, Robert John Zagar +3 more
2009Psychological Reports33 citations
Semantic Scholar
Attitude toward cultural diversity: A test of identity-related antecedents and purchasing consequences
Boris Bartikowski, G. Walsh
201531 citations
Semantic Scholar
A content analysis of fear appeal advertising in Canada, China, and France
Boris Bartikowski, M. Laroche, M. Richard
2019Journal of business research27 citations Open access
Semantic Scholar
Global megatrends and the web: convergence of globalization, networks and innovation
Nitish Singh, Boris Bartikowski, Yogesh Kumar Dwivedi, Miachael D. Williams
2009DATB24 citations
Semantic Scholar
Targeting without alienating on the Internet: Ethnic minority and majority consumers
Boris Bartikowski, B. Taieb, Jean-Louis Chandon
201623 citations
Semantic Scholar
Cost Comparisons of Raising a Child from Birth to 17 Years among Samples of Abused, Delinquent, Violent, and Homicidal Youth Using Victimization and Justice System Estimates
Agata Karolina Zagar, Boris Bartikowski, Robert John Zagar, Kenneth G. Busch
2009Psychological Reports22 citations
Semantic Scholar
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
M. Cleveland, Boris Bartikowski
2023Journal of business research20 citations
Semantic Scholar
GLOBAL E-COMMERCE: A PORTAL BRIDGING THE WORLD MARKETS
Nitish Singh, Hadi Alhorr, Boris Bartikowski, Domaine de Luminy
201019 citations
Semantic Scholar
Digital Disruption in Retailing and Beyond
H. Evanschitzky, Boris Bartikowski, T. Baines, Markus Blut +8 more
2020Journal of Service Management Research18 citations Open access
Semantic Scholar
Doing E‐Business in France: Drivers of Online Trust in Business‐to‐Consumer Websites
Boris Bartikowski, Nitish Singh
201418 citations
Semantic Scholar
Multiple mental categorizations of culture-laden website design
Boris Bartikowski, H. Gierl, M. Richard, F. Fastoso
2022Journal of business research16 citations Open access
Semantic Scholar
A cross-cultural analysis of print advertising targeted to Hispanic and non-Hispanic American consumers
Nitish Singh, Boris Bartikowski
200916 citations
Semantic Scholar
Effects of ‘feeling right’ about website cultural congruency on regular and mobile websites
Boris Bartikowski, H. Gierl, M. Richard
202014 citations Open access
Semantic Scholar
Green Firm‐Specific Advantages for Enhancing Environmental and Economic Performance
Nitish Singh, Yung-Hwal Park, Carri R. Tolmie, Boris Bartikowski
201413 citations
Semantic Scholar
Fit or misfit of culture in marketing communication? Development of the culture-ladenness fit index
Boris Bartikowski, M. Richard, H. Gierl
2023Journal of business research9 citations Open access
Semantic Scholar
Accepted Legal Applications of Actuarial Testing and Delinquency Interventions: Examples of Savings in Real-Life Situations
Robert John Zagar, Boris Bartikowski, Agata Karolina Zagar, Kenneth G. Busch +1 more
2009Psychological Reports9 citations
Semantic Scholar
Modeling the effects of the three dimensions of trust towards the e-vendor on online consumer behavior
Boris Bartikowski, D. Merunka
20158 citations Open access
Semantic Scholar
Mobile app localization-based advertising: Effects of spatial and social-cultural distances on consumer behavior
H. Shirdastian, Boris Bartikowski, Michel Laroche, M. Richard
2025International Journal of Information Management5 citations Open access
Semantic Scholar
Introduction to the Special Issue: Information Communication Technology (ICT): People, culture, and globalization
Boris Bartikowski, M. Laroche, Hatice Kizgin
2022International Journal of Information Management5 citations Open access
Semantic Scholar
Critical events and next best activities in relationship marketing: Best practices beyond advanced analytics
Boris Bartikowski, P. Braunmüller
20064 citations
Semantic Scholar
Conceptualizing Phygital Work Experience (PH-WX): A Framework for Enhanced Employee Well-Being
Amie Gustafsson, Boris Bartikowski, K. Lund, S. Gori +1 more
2026Journal of Macromarketing3 citations Open access
Semantic Scholar
Parent-Child Interactions and Children's Phygital Risk Behaviors: A Human-Centric Approach
Zhi-Yong Yang, Sijie Sun, Xiaodong Nie, Boris Bartikowski +1 more
2025Journal of Macromarketing2 citations
Semantic Scholar
Consumer dispositions and product connections to places: from parochialism to cosmopolitanism and beyond
M. Cleveland, N. Papadopoulos, Boris Bartikowski
2021Marketing Countries, Places, and Place-associated Brands2 citations
Semantic Scholar
A typology of consumer relationships with generative AI: understanding the Good, the Bad, and the Ugly
Boris Bartikowski
2026Journal of Strategic Marketing1 citations
Semantic Scholar
Why Narcissists Prefer Genuine to High-Quality Counterfeit Luxury: The Role of Authentic and Hubristic Pride: An Abstract
F. Fastoso, Boris Bartikowski, Siqi Froehlich-Wang
20201 citations
Semantic Scholar
Ethnic Minority Consumers as Brand Ambassadors: Culture, Adaptation, and Global Brand Advocacy of Chinese Migrants in Canada and France
Boris Bartikowski, M. Cleveland
20161 citations
Semantic Scholar

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