Does online relationship marketing enhance customer retention and cross-buying?
Chiung-ju Liang, Hui-Ju Chen, Wen-Hung Wang
2008163 citations
Semantic Scholar
Researcher profile · Semantic Scholar
Chiung-ju Liang, Hui-Ju Chen, Wen-Hung Wang
Chiung-ju Liang, Wen-Hung Wang, J. Farquhar
Chiung-ju Liang, Wen-Hung Wang
Chiung-ju Liang, Wen-Hung Wang