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R. Obregón · SciRah

Researcher profile · Semantic Scholar

R. Obregón

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R. Obregón — researcher profile on SciRah

h-index: 21
Works: 59
Citations: 2,274

Most-cited papers

A Critical Assessment of Theories/Models Used in Health Communication for HIV/AIDS
Collins O. Airhihenbuwa, R. Obregón
2000Journal of health communication443 citations
Semantic Scholar
Key Guidelines in Developing a Pre-Emptive COVID-19 Vaccination Uptake Promotion Strategy
J. French, S. Deshpande, W. Evans, R. Obregón
2020International Journal of Environmental Research and Public Health180 citations Open access
Semantic Scholar
Achieving polio eradication: a review of health communication evidence and lessons learned in India and Pakistan.
R. Obregón, K. Chitnis, C. Morry, W. Feek +3 more
2009Bulletin of the World Health Organization179 citations Open access
Semantic Scholar
Social Mobilization and Community Engagement Central to the Ebola Response in West Africa: Lessons for Future Public Health Emergencies
A. Gillespie, R. Obregón, Rania El Asawi, C. Richey +7 more
2016Global Health: Science and Practice Journal172 citations Open access
Semantic Scholar
The Handbook of Development Communication and Social Change
T. Tufte, K. Wilkins, R. Obregón
2005160 citations
Semantic Scholar
Understanding the Role of mHealth and Other Media Interventions for Behavior Change to Enhance Child Survival and Development in Low- and Middle-Income Countries: An Evidence Review
E. Higgs, Allison B. Goldberg, A. Labrique, S. Cook +3 more
2014Journal of health communication124 citations Open access
Semantic Scholar
Does Web Advertising Work? Memory for Print vs. Online Media
S. Sundar, S. Narayan, R. Obregón, Charu Uppal
1998124 citations
Semantic Scholar
Toward a new communications framework for HIV/AIDS.
Collins O. Airhihenbuwa, Bunmi Makinwa, R. Obregón
2000Journal of health communication113 citations
Semantic Scholar
Vaccine Special Issue on Vaccine Hesitancy.
B. Hickler, Sherine Guirguis, R. Obregón
2015Vaccine85 citations Open access
Semantic Scholar
The Complexity of Social Mobilization in Health Communication: Top-Down and Bottom-Up Experiences in Polio Eradication
R. Obregón, S. Waisbord
2010Journal of health communication67 citations
Semantic Scholar
The handbook of global health communication
R. Obregón, S. Waisbord
201261 citations
Semantic Scholar
Reconstructing the story of Simplemente Maria, the most popular telenovela in Latin America of all time
A. Singhal, R. Obregón, E. Rogers
199559 citations
Semantic Scholar
Communications framework for HIV / AIDS: a new direction.
C. Airhihenbuwa, B. Makinwa, M. Frith, R. Obregón
199952 citations
Semantic Scholar
Communication, Social Movements, and Collective Action: Toward a New Research Agenda in Communication for Development and Social Change
R. Obregón, T. Tufte
201748 citations
Semantic Scholar
Effects of Parent-Child Relationships on Child Marriage of Girls in Ethiopia, India, Peru, and Vietnam: Evidence From a Prospective Cohort.
N. Bhan, Leslie Gautsch, L. Mcdougal, Charlotte Lapsansky +2 more
2019Journal of Adolescent Health37 citations
Semantic Scholar
Community Engagement in Liberia: Routine Immunization Post-Ebola
J. Bedford, K. Chitnis, Nancy Webber, P. Dixon +3 more
2017Journal of health communication33 citations Open access
Semantic Scholar
Vaccine Hesitancy and Demand for Immunization in Eastern Europe and Central Asia: Implications for the Region and Beyond
R. Obregón, M. Mosquera, Sergiu Tomsa, K. Chitnis
2020Journal of health communication31 citations
Semantic Scholar
Communication from a Human Rights Perspective: Responding to the HIV/AIDS Pandemic in Eastern and Southern Africa
R. Obregón
200329 citations
Semantic Scholar
Health information seeking behavior among rural and urban Peruvians: variations in information resource access and preferences
H. Patricia Garcia-Cosavalente, Lawrence Wood, R. Obregón
201026 citations
Semantic Scholar
Population-Level Behavior Change to Enhance Child Survival and Development in Low- and Middle-Income Countries
Elizabeth Fox, R. Obregón
2014Journal of health communication25 citations Open access
Semantic Scholar
The science of trust: future directions, research gaps, and implications for health and risk communication
R. Schiavo, Gil Eyal, R. Obregón, S. Quinn +2 more
2022Journal of Communication in Healthcare21 citations Open access
Semantic Scholar
Social uses of commercial soap operas: a conversation with Miguel Sabido.
A. Singhal, R. Obregón
1999Journal of Development Communication20 citations
Semantic Scholar
ACT: An Evidence-Based Macro Framework to Examine How Communication Approaches Can Change Social Norms Around Female Genital Mutilation
S. Sood, Kelli Kostizak, Charlotte Lapsansky, Carmen Cronin +4 more
2020Frontiers in Communication18 citations Open access
Semantic Scholar
Community Engagement and the Communication Response to Ebola
J. Storey, K. Chitnis, R. Obregón, Kama Garrison
2017Journal of health communication17 citations Open access
Semantic Scholar
Approaching social change as a complex problem in a world that treats it as a complicated one: the case of puntos de encuentro, Nicaragua
Virginia Lacayo, R. Obregón, A. Singhal
200817 citations
Semantic Scholar
Theoretical Divides and Convergence in Global Health Communication
S. Waisbord, R. Obregón
201216 citations
Semantic Scholar
HIV/AIDS, soap operas and young viewers: exploring the intersection of media effects and reception analysis and its implications for health communication
R. Obregón
200514 citations
Semantic Scholar
The Handbook of Global Health Communication: Obregon/The Handbook of Global Health Communication
R. Obregón, S. Waisbord
201212 citations
Semantic Scholar
Behavioral Communication Strategies for Global Epidemics: An Innovative Model for Public Health Education and Humanitarian Response
C. Dickey, E. Holzman, J. Bedford, E. Manoncourt +5 more
2020Health Promotion Practice11 citations
Semantic Scholar
Harnessing the power of social marketing for sustainable development
Nathaly Aya Pastrana, R. Obregón
2023International Review on Public and Nonprofit Marketing10 citations
Semantic Scholar
Placing Human Behavior at the Center of the Fight to Eradicate Polio: Lessons Learned and Their Application to Other Life-Saving Interventions
Sherine Guirguis, R. Obregón, Michael Coleman, B. Hickler +1 more
2017Journal of Infectious Diseases8 citations Open access
Semantic Scholar
Rethinking Entertainment‐Education for Development and Social Change
R. Obregón, T. Tufte
20148 citations
Semantic Scholar
Doing What We Do, Better: Improving Our Work Through Systematic Program Reporting
Irene Koek, Marianne Monclair, E. Anastasi, P. ten Hoope-Bender +2 more
2018Global Health: Science and Practice Journal7 citations Open access
Semantic Scholar
Who Shapes the Future of Health Communication? Networks, Silos, and New Imperatives in the Digital Age
R. Ivic, S. Rubinelli, Courtny L. Franco, Amanda L. Sams +3 more
2025Journal of health communication6 citations
Semantic Scholar
Systems Thinking for Public Health: A Case Study Using U.S. Public Education.
E. Ashby, C. Minicucci, J. Liao, D. Buonsenso +5 more
2023NAM Perspectives6 citations Open access
Semantic Scholar
Behavioural and social science research opportunities
M. Carrasco, Alexandria K. Mickler, R. Young, Kaitlyn Atkins +2 more
2021Bulletin of the World Health Organization6 citations Open access
Semantic Scholar
The Role of Social and Behavioral Change Communication To Address Inequities and Disparities in Public Health: Reflecting on Themes from the 3rd International Social and Behavior Change Summit
D. Storey, R. Obregón
2023Journal of health communication5 citations Open access
Semantic Scholar
Capacity Building (and Strengthening) in Health Communication
R. Obregón, S. Waisbord
20125 citations
Semantic Scholar
Strengthening Integration of Communication Theory into Entertainment-Education Practice: Reflections from the La Peor Novela Case Study
R. Obregón, J. Muhamad, Charlotte Lapsansky
2021Entertainment-Education Behind the Scenes4 citations Open access
Semantic Scholar
Emerging Issues in Strategic Communication for Development and Social Change
R. Obregón
20143 citations
Semantic Scholar
Building capacity in communication for development and health promotion
R. Obregón, Charlotte Lapsansky
2021Handbook of Communication and Development2 citations
Semantic Scholar
Opportunities and challenges for health communication in health disparities settings
R. Obregón, B. Hickler
20142 citations Open access
Semantic Scholar
Cross-generational relationships in rural Jamaica
Kay-Anne P. Darlington, T. Basta, R. Obregón
20122 citations
Semantic Scholar
Communications programming for HIV / AIDS: an annotated bibliography.
C. Airhihenbuwa, R. Obregón, B. Makinwa
19992 citations
Semantic Scholar
Health communications for HIV / AIDS in the next millennium.
C. Airhihenbuwa, B. Makinwa, R. Obregón
19982 citations
Semantic Scholar
Safeguarding Quality in Health and Medical Science Information Today
S. Ratzan, R. Ivic, Kenneth H. Rabin, Ruth M. Parker +12 more
2026Journal of health communication1 citations Open access
Semantic Scholar
The Global Alliance for Social and Behaviour Change Building Informed and Engaged Societies
R. Obregón, W. Feek
20181 citations
Semantic Scholar
Communication, water, and sanitation in Latin America : the contribution of communication for development in water resource management and service implementation projects
R. Obregón, Ivan Amezquita, L. Resnick
20081 citations
Semantic Scholar
Participatory communication in a high school setting
R. Obregón, Jose Rivera
20011 citations
Semantic Scholar
7. The challenges ahead: cultivating the conditions for small revolutions in C4D evaluation
Jessica Noske-Turner, J. Tacchi, R. Obregón, K. Chitnis +1 more
20200 citations
Semantic Scholar

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