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Lai-Ying Leong · SciRah

Researcher profile · Semantic Scholar

Lai-Ying Leong

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Lai-Ying Leong — researcher profile on SciRah

h-index: 39
Works: 63
Citations: 6,796

Most-cited papers

Time to seize the digital evolution: Adoption of blockchain in operations and supply chain management among Malaysian SMEs
Lai-Wan Wong, Lai-Ying Leong, Jun-Jie Hew, G. Tan +1 more
2020International Journal of Information Management693 citations
Semantic Scholar
Predicting mobile wallet resistance: A two-staged structural equation modeling-artificial neural network approach
Lai-Ying Leong, T. Hew, K. Ooi, June Wei
2020International Journal of Information Management529 citations
Semantic Scholar
Predicting the determinants of the NFC-enabled mobile credit card acceptance: A neural networks approach
Lai-Ying Leong, T. Hew, G. Tan, K. Ooi
2013Expert systems with applications475 citations
Semantic Scholar
Predicting the drivers of behavioral intention to use mobile learning: A hybrid SEM-Neural Networks approach
G. Tan, K. Ooi, Lai-Ying Leong, Bin-Shan Lin
2014Computers in Human Behavior443 citations
Semantic Scholar
Mobile social tourism shopping: A dual-stage analysis of a multi-mediation model
Jun-Jie Hew, Lai-Ying Leong, G. Tan, Voon-Hsien Lee +1 more
2018Tourism Management310 citations
Semantic Scholar
An SEM-artificial-neural-network analysis of the relationships between SERVPERF, customer satisfaction and loyalty among low-cost and full-service airline
Lai-Ying Leong, T. Hew, Voon-Hsien Lee, K. Ooi
2015Expert systems with applications301 citations
Semantic Scholar
Predicting the antecedents of trust in social commerce – A hybrid structural equation modeling with neural network approach
Lai-Ying Leong, T. Hew, K. Ooi, A. Chong
2020259 citations
Semantic Scholar
The age of mobile social commerce: An Artificial Neural Network analysis on its resistances
Jun-Jie Hew, Lai-Ying Leong, G. Tan, K. Ooi +1 more
2017Technological forecasting & social change248 citations
Semantic Scholar
A hybrid SEM-neural network analysis of social media addiction
Lai-Ying Leong, T. Hew, K. Ooi, Voon-Hsien Lee +1 more
2019Expert systems with applications245 citations
Semantic Scholar
Wearable payment: A deep learning-based dual-stage SEM-ANN analysis
Voon-Hsien Lee, Jun-Jie Hew, Lai-Ying Leong, G. Tan +1 more
2020Expert systems with applications244 citations
Semantic Scholar
Knowledge management: a key determinant in advancing technological innovation?
Voon-Hsien Lee, Lai-Ying Leong, T. Hew, K. Ooi
2013Journal of Knowledge Management232 citations
Semantic Scholar
Can competitive advantage be achieved through knowledge management? A case study on SMEs
Voon-Hsien Lee, Alex Tun-Lee Foo, Lai-Ying Leong, K. Ooi
2016Expert systems with applications205 citations
Semantic Scholar
Social media influencers: An effective marketing approach?
K. Ooi, Voon-Hsien Lee, Jun-Jie Hew, Lai-Ying Leong +2 more
2023Journal of business research198 citations
Semantic Scholar
The effects of Facebook browsing and usage intensity on impulse purchase in f-commerce
Lai-Ying Leong, N. Jaafar, S. Ainin
2018Computers in Human Behavior184 citations
Semantic Scholar
Do Electronic Word-of-Mouth and Elaboration Likelihood Model Influence Hotel Booking?
Lai-Ying Leong, T. Hew, K. Ooi, Bin-Shan Lin
2019Journal of Computational Information Systems178 citations
Semantic Scholar
Modeling the stimulators of the behavioral intention to use mobile entertainment: Does gender really matter?
Lai-Ying Leong, K. Ooi, A. Chong, Bin-Shan Lin
2013Computers in Human Behavior170 citations
Semantic Scholar
Predicting Drivers of Mobile Entertainment Adoption: A Two-Stage SEM-Artificial-Neural-Network Analysis
T. Hew, Lai-Ying Leong, K. Ooi, A. Chong
2016Journal of Computational Information Systems123 citations
Semantic Scholar
Understanding impulse purchase in Facebook commerce: does Big Five matter?
Lai-Ying Leong, N. Jaafar, Ainin Sulaiman
2017Internet Research116 citations
Semantic Scholar
An SEM-ANN Approach - Guidelines in Information Systems Research
Lai-Ying Leong, T. Hew, K. Ooi, G. Tan +1 more
2024Journal of Computational Information Systems114 citations
Semantic Scholar
Predicting trust in online advertising with an SEM-artificial neural network approach
Lai-Ying Leong, T. Hew, K. Ooi, Y. Dwivedi
2020Expert systems with applications104 citations Open access
Semantic Scholar
Mobile social media marketing: a new marketing channel among digital natives in higher education?
Lai-Wan Wong, G. Tan, Jun-Jie Hew, K. Ooi +1 more
2020Journal of Marketing for Higher Education99 citations
Semantic Scholar
Influence of individual characteristics, perceived usefulness and ease of use on mobile entertainment adoption
Lai-Ying Leong, K. Ooi, A. Chong, Bin-Shan Lin
2011International Journal of Mobile Communications95 citations
Semantic Scholar
Understanding Facebook Commerce (F-Commerce) Actual Purchase from an Artificial Neural Network Perspective
Lai-Ying Leong, N. Jaafar, S. Ainin
201892 citations
Semantic Scholar
Extending the Theory of Planned Behavior in the Social Commerce Context: A Meta-Analytic SEM (MASEM) Approach
Lai-Ying Leong, T. Hew, K. Ooi, Bhimaraya Metri +1 more
2022Information Systems Frontiers91 citations Open access
Semantic Scholar
Understanding trust in ms-commerce: The roles of reported experience, linguistic style, profile photo, emotional, and cognitive trust
Lai-Ying Leong, T. Hew, K. Ooi, A. Chong +1 more
2020Information Manager (The)83 citations
Semantic Scholar
Mobile-lizing continuance intention with the mobile expectation-confirmation model: An SEM-ANN-NCA approach
Xiu-Ming Loh, Voon-Hsien Lee, Lai-Ying Leong
2022Expert systems with applications77 citations
Semantic Scholar
An SEM-ANN analysis of the impacts of Blockchain on competitive advantage
Lai-Ying Leong, Jun-Jie Hew, Voon-Hsien Lee, G. Tan +2 more
2023Industrial management & data systems65 citations
Semantic Scholar
Tourism research progress – a bibliometric analysis of tourism review publications
Lai-Ying Leong, T. Hew, G. Tan, K. Ooi +1 more
2020The Tourist Review65 citations
Semantic Scholar
Predicting actual spending in online group buying - An artificial neural network approach
Lai-Ying Leong, T. Hew, K. Ooi, G. Tan
2019Electronic Commerce Research and Applications62 citations
Semantic Scholar
Why do mobile consumers resist mobile commerce applications? A hybrid fsQCA-ANN analysis
Jun-Jie Hew, Voon-Hsien Lee, Lai-Ying Leong
2023Journal of Retailing and Consumer Services60 citations
Semantic Scholar
Understanding consumers’ resistance to pay with cryptocurrency in the sharing economy: A hybrid SEM-fsQCA approach
Xiu-Ming Loh, Voon-Hsien Lee, Lai-Ying Leong, Eugene Cheng-Xi Aw +3 more
2023Journal of business research58 citations
Semantic Scholar
Counteracting dark sides of robo-advisors: justice, privacy and intrusion considerations
Eugene Cheng-Xi Aw, Lai-Ying Leong, Jun-Jie Hew, Nripendra P. Rana +2 more
2023International Journal of Bank Marketing55 citations Open access
Semantic Scholar
A meta-analysis of consumer innovation resistance: is there a cultural invariance?
Lai-Ying Leong, T. Hew, K. Ooi, Bin-Shan Lin
2021Industrial management & data systems55 citations
Semantic Scholar
An Empirical Analysis of Malaysian Pre-university Students'ICT Competency Gender Differences
T. Hew, Lai-Ying Leong
201155 citations
Semantic Scholar
On the way: Hailing a taxi with a smartphone? A hybrid SEM-neural network approach
Amos Junke Lau, G. Tan, Xiu-Ming Loh, Lai-Ying Leong +2 more
2021Machine Learning with Applications51 citations Open access
Semantic Scholar
"To share or not to share?" - A hybrid SEM-ANN-NCA study of the enablers and enhancers for mobile sharing economy
Lai-Ying Leong, T. Hew, K. Ooi, Patrick Y. K. Chau
2024Decision Support Systems50 citations
Semantic Scholar
The dawning of mobile tourism: what contributes to its system success?
Jun-Jie Hew, Voon-Hsien Lee, Lai-Ying Leong, T. Hew +1 more
2016International Journal of Mobile Communications43 citations
Semantic Scholar
Revisiting the social commerce paradigm: the social commerce (SC) framework and a research agenda
Lai-Ying Leong, T. Hew, K. Ooi, M. Hajli +1 more
2023Internet Research40 citations
Semantic Scholar
Taxi within a grab? A gender-invariant model of mobile taxi adoption
K. Ooi, Fang-Ee Foo, G. Tan, Jun-Jie Hew +1 more
2020Industrial management & data systems39 citations
Semantic Scholar
The determinants of customer loyalty in Malaysian mobile telecommunication services: a structural analysis
Lai-Ying Leong, T. Hew, K. Ooi, Bin-Shan Lin
201233 citations
Semantic Scholar
Influence of gender and English proficiency on Facebook mobile adoption
Lai-Ying Leong, T. Hew, K. Ooi, Bin-Shan Lin
2011International Journal of Mobile Communications33 citations
Semantic Scholar
The past and beyond of mobile payment research: a development of the mobile payment framework
Lai-Ying Leong, Jun-Jie Hew, Lai-Wan Wong, Bin-Shan Lin
2022Internet Research22 citations
Semantic Scholar
Deciphering the resistance behaviours towards mobile commerce applications: A Mobile Commerce Applications Resistance Theory (MOCART)
Jun-Jie Hew, Voon-Hsien Lee, Lai-Ying Leong
2023Computers in Human Behavior21 citations
Semantic Scholar
What triggers impulse purchase in Facebook commerce?
Lai-Ying Leong, N. Jaafar, Ainin Sulaiman
2018International Journal of Mobile Communications20 citations
Semantic Scholar
The Dark Side of Compulsory e-education: Are Students Really Happy and Learning during the COVID-19 Pandemic?
Voon-Hsien Lee, Jun-Jie Hew, Lai-Ying Leong, G. Tan +1 more
2021International journal of human computer interactions19 citations
Semantic Scholar
Generative AI: Current Status and Future Directions
Lai-Ying Leong, T. Hew, K. Ooi, G. Tan +1 more
2025Journal of Computational Information Systems16 citations
Semantic Scholar
A Multi-Dimensional Nomological Network of Mobile Payment Continuance
Xiu-Ming Loh, Voon-Hsien Lee, Lai-Ying Leong
2022Journal of Computational Information Systems16 citations
Semantic Scholar
Four decades of IJBM research: thematic evolution and future agenda for digital financial services
Lai-Ying Leong, T. Hew, K. Ooi, G. Tan +1 more
2025International Journal of Bank Marketing8 citations
Semantic Scholar
Understanding the opposing forces of continuance intention: a hybrid SEM-ANN approach
Xiu-Ming Loh, Voon-Hsien Lee, Lai-Ying Leong
2024Industrial management & data systems7 citations
Semantic Scholar
The moderating role of gender on behavioural intention to adopt mobile banking: a Henseler's PLS-MGA and permutation approach
S. Yaw, G. Tan, P. Foo, Lai-Ying Leong +1 more
2022International Journal of Mobile Communications7 citations
Semantic Scholar

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K. Ooi×37
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K. Ooi — researcher profile on SciRah
T. Hew×23
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Voon-Hsien Lee×20
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G. Tan×19
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Jun-Jie Hew — researcher profile on SciRah

Bin-Shan Lin×8

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Xiu-Ming Loh×5

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N. Jaafar — researcher profile on SciRah

Lai-Wan Wong×3

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S. Ainin — researcher profile on SciRah