M. S. Irshad

Most-cited papers

1. View-count based modeling for YouTube videos and weighted criteria–based ranking

   Niyati Aggrawal, Anuja Arora, Adarsh Anand, M. S. Irshad

   201827 citations

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2. Modelling Popularity Dynamics Based on YouTube Viewers and Subscribers

   M. S. Irshad, Adarsh Anand, Marut Bisht

   2019International journal of mathematical, engineering and management sciences16 citations Open access

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3. Understanding Popularity Dynamics for YouTube Videos: An Interpretive Structural Modelling based Approach

   Marut Bisht, M. S. Irshad, Niyati Aggarwal, Adarsh Anand

   20192019 Amity International Conference on Artificial Intelligence (AICAI)10 citations

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4. Trending or not? Predictive analysis for youtube videos

   M. S. Irshad, Adarsh Anand, M. Ram

   2023International Journal of System Assurance Engineering and Management9 citations

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5. Modeling view count dynamics for YouTube videos: a multimodal perspective

   Adarsh Anand, M. S. Irshad, Yogesh Kumar Dwivedi

   2021Kybernetes8 citations Open access

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6. MODELING ACTIVE LIFE SPAN OF YOUTUBE VIDEOS BASED ON CHANGING VIEWERSHIP-RATE

   M. S. Irshad, Adarsh Anand, Mohini Agarwal

   20208 citations

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7. Studying Multi-Stage Diffusion Dynamics using Epidemic Modeling Framework

   H. Kumar, Ompal Singh, Adarsh Anand, M. S. Irshad

   2023International journal of mathematical, engineering and management sciences3 citations Open access

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8. Dynamic Programming approach to achieve higher view-count for YouTube Videos

   M. S. Irshad, Adarsh Anand, S. Roy

   2020International Journal of Operations Research3 citations

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9. Understanding and Predicting View Counts of YouTube Videos Using Epidemic Modelling Framework

   Adarsh Anand, M. S. Irshad, Deepti Aggrawal

   2021Computational Management2 citations

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10. A Piecewise Smooth Approach to Modeling Innovation Adoption Under Time-Varying External Influences

    Khushboo Garg, M. S. Irshad, Ompal Singh, Rajiv Chopra

    2026Journal of Reliability and Statistical Studies0 citations Open access

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11. Viscous traveling waves: a reaction-diffusion approach to atherosclerosis dynamics

    M. S. Irshad, Rajiv Chopra, Devendra Kumar Meena, Khushboo Garg

    2026Communications in Statistics Case Studies Data Analysis and Applications0 citations

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12. Marketing-Induced Fluctuations and Baseline Shifts in Product Adoption: A Change-Point Diffusion Analysis

    M. S. Irshad, Khushboo Garg, O. Singh

    2026Cureus Journal of Business and Economics0 citations Open access

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13. Correction: Temporal elasticity-based sales growth modelling for high technological products under volatile marketing environment

    Khushboo Garg, O. Singh, M. S. Irshad, Rajiv Chopra

    2026International Journal of System Assurance Engineering and Management0 citations

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14. Temporal elasticity-based sales growth modelling for high technological products under volatile marketing environment

    Khushboo Garg, Ompal Singh, M. S. Irshad, Rajiv Chopra

    2025International Journal of System Assurance Engineering and Management0 citations

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