Journal profile

Asia Pacific Journal of Marketing and Logistics

Published by Emerald Publishing LimitedISSN 1355-5855, 1758-4248Since 1993United Kingdom

Papers published: 2,174
Citations: 53K
h-index: 98
2-yr mean citations: 4.98
Open access: 10%

Consumer Behavior in Brand Consumption and Identification Digital Marketing and Social Media Customer Service Quality and Loyalty Consumer Behavior and Marketing Influence Consumer Market Behavior and Pricing Marketing and Advertising Strategies Consumer Retail Behavior Studies Technology Adoption and User Behaviour

Most cited

Landmark papers in Asia Pacific Journal of Marketing and Logistics